Ministry of Product
We turn ideas into profitable businesses and maintain an Innovation Commons to keep improving how it’s done.
Ministry of Product operates in two ways:
- The Consultancy works with external teams to build real, AI-enabled products.
- The Innovation Commons is an invite-only practice where builders explore ideas before they become companies.
The Consultancy
We partner with founders and executives to turn vision into working software — using AI-native development to move faster than a traditional team could on their own.
The Consultancy applies the same judgment developed through the Practice: what matters now, what can wait, and where effort will compound versus stall.
Build — Embed as a product partner on new software ideas, from concept to live product. Product strategy, architecture decisions, and execution — so founders stay focused on the business.
Advise — For teams with existing engineers, fractional CPO or product lead: setting direction with OKRs, shaping roadmap, keeping the team building the right things in the right order.
Accelerate — Integrate AI tooling into your development process to cut the time and cost of building, testing, and iterating.
The Innovation Commons
The Practice is an Innovation Commons — a shared environment where ideas are explored before they become companies.
In short: an Innovation Commons is a place for the pre-company phase, where people build together, test ideas against reality, and let contribution and signal determine what deserves structure.
It is not a program, a network, or an incubator. It is a place to:
- work on ideas
- improve the craft of building
- develop judgment through repeated cycles of building and feedback
Participation is active. Membership is by invitation. Ownership is earned through contribution, not assigned upfront.
Reference Products
Three recent products taken from concept to launch:
TrueUp
Expert guidance over video.
Remote expert guidance for skilled tradespeople. Video calls with AI-generated summaries, on-screen annotations, and automatic recording. Experts get paid for their knowledge; clients get professional documentation of every session.
SoundPoints
Discover the world through sound.
Location-based audio experiences. Creators pin content to GPS coordinates; explorers unlock it by being there. Built for walking tours, podcast extensions, and site-specific audio art. Currently in beta.
FortunateMatch
Meaningful connections at every event.
AI-powered event matchmaking. Attendees declare what they need and what they offer; the system surfaces the highest-value introductions in real time. Built for organizers who want networking that produces real outcomes.
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